Acumen Financial
A fresh identity.Thrive with Acumen.
A new brand identity and website that express Acumen Financial’s personality, sector experience and True Position accounting offer.
Helping a new accountancy practice stand out.
Acumen needed a fresh identity and website that could set the new practice apart in a competitive accountancy market.
We worked with the team to highlight its value proposition, including True Position accounting and experience in key sectors. The identity and visually engaging website give that offer a clear expression.
Visit Acumen’s website (opens in a new tab)Clarify the offer.Show the personality.
The yellow and charcoal identity carries from the practice’s business cards to the desktop and mobile website. The website brings Acumen’s people, services and sector experience into the same visual language.
A distinctive introduction to the practice.
Brand and website work together to communicate Acumen’s personality and the value of its accounting offer.
